SICK & TIRED? LOST YOUR MOJO? WE’VE GOT JUST THE TONIC!

SICK & TIRED? LOST YOUR MOJO? WE’VE GOT JUST THE TONIC!

‘You’ll never lift weights again,’ the weathered nurse said matter-of-factly. ‘You might manage a light grocery bag, but…’

‘Not even a lightweight dumbbell?’ Jo’s lower lip trembled. She swallowed back the lump in her throat as the nurse smiled kindly.

‘Depends on if you want to fully recover.’

‘But…’ Jo took in a deep, shaky breath. The stringent smell of hospital disinfectant assaulted her, turning her stomach. She exhaled, focused on keeping the nausea and tears at bay. ‘I’ve trained in the gym since I was a teenager. I’m a personal trainer now!’

‘I’m sorry.’ The nurse nodded, pressed her lips together, and consulted her notes. ‘Now…’ Her eyes returned to her 33-year-old patient. ‘This surgery will hopefully remove the breast cancer. I know you’ve been through a gruelling six months with the chemo. But it was worth it: the lump’s as small as a pea now. So we’re hoping…’

Jo heard nothing more. Her mind was consumed with the sound of her dreams crashing around her like gigantic waves in a storm-tossed sea…

Fast-forward four years. Today, miraculously, Jo of Tojo Fitness is lifting heavier than ever before and is aiming to compete in a bodybuilding competition by the end of this year!

Motivation

In 2018, Jo’s body had been in a menopausal state with severe muscle atrophy. She had a long road ahead of her, but she was willing to take it slowly to avoid any permanent damage to her left breast and arm.

Whilst back in training, Jo’s confidence began to grow again and she felt passionate about helping others who were on the same path. In her words: ‘The show isn’t over until the fat lady sings, and right now I can’t see any fat lady. And she definitely isn’t welcome on my shift!’ 

Jo’s clientele grew quickly, and consisted of those on a similar path as the one she was on, as well as people with medical conditions like diabetes, high blood pressure, and M.S. Jo beamed as she stated, ‘It was fantastic to see so many people not taking no for an answer!’

 

Tom & Jo Griffiths are Tojo Fitness: a UK-based holistic health-and-fitness couple who are deeply passionate about equipping everyone to live a long and happy life physically, mentally and spiritually.

They offer a variety of services, including online programming for one’s fitness journey, bespoke meal plans and accountability, 1-2-1 personal training, sports massage, and meditation lessons. And they cater to absolutely everyone: from the super-fit and healthy to those with medical conditions.

post chemotherapy

Jo, Tom, is this something you’ve always felt passionate about? 

Yes! We both began a long-term relationship with health and fitness in our early teens. Even before starting Tojo Fitness we were both extremely involved in the gym and enjoyed a healthy holistic lifestyle. So for us it was a no-brainer to turn this into our livelihood. This is something we live, eat and breathe; it has become a way of life.

 

How did Tojo Fitness come about? 

Jo had been a qualified personal trainer for almost a decade when, in 2017, she discovered she had breast cancer. For some of this journey it was a little touch and go, and we knew that if Jo came out the other side, life wasn’t going to be the same again — it was going to be better!
In 2019 our circumstances changed dramatically. Out of this season of change, Tojo Fitness was birthed. Jo took the leap of faith in July 2019 to start up the business, and Tom joined her shortly thereafter.

We knew we had to live out the passions within us; still, this change was a huge leap of faith — and we’re still enjoying the ride!

 

What’s it like, working together as husband & wife? 

We love working together. Tojo Fitness only works because there is To-Jo (Tom & Jo). We each have different strengths, and we complement each other well.

 

Were your start-up costs affordable? 

Gosh, our start-up costs were hefty! We’d budgeted a certain amount each month towards the set-up costs. And then throughout lockdown, with the gyms being unavailable, we had to invest in our own equipment in order to train clients in the park.

Was your age a hurdle in any way? 

Within the fitness world, we’ve discovered that our experience and ages work in our favour. (Tom is 52; Jo: 38.)

 

How scary was the plunge into self-employment? 

Becoming business owners was a steep learning curve: a life-changing experience. Combine this with relocating (in 2019 we moved to Thanet, leaving our clients behind and having to start all over again) — and the start of COVID… Scary is not the word.

The March 2020 lockdown was one of the most daunting moments for us: it was sink or swim. 

You can do it
You can do it

Was your age a hurdle in any way? 

Within the fitness world, we’ve discovered that our experience and ages work in our favour. (Tom is 52; Jo: 38.)

 

How scary was the plunge into self-employment? 

Becoming business owners was a steep learning curve: a life-changing experience. Combine this with relocating (in 2019 we moved to Thanet, leaving our clients behind and having to start all over again) — and the start of COVID… Scary is not the word.

The March 2020 lockdown was one of the most daunting moments for us: it was sink or swim. 

online training

How challenging was the transition from ’employee’ to ‘Boss’? 

Tom took to it like a duck to water. Jo, not so much. She’d been used to being an employee, so was not used to being her own boss and making her own rules. This took time to get used to, but now she wouldn’t change it for the world. Being self-employed works for us: we love the freedom; we get to decide what appointments to make and when — an incredible feeling!

 

How did COVID-19 affect your business? 

The pandemic had a beneficial effect on our business. Many people wanted to do something positive for their health, and we took our existing clients online. And due to chiropractors and osteopaths being shut, we saw a huge uptake in people with back pain getting the attention they needed by way of flexibility and specific stretching to alleviate the pain. Online was our playground! Our YouTube channel also started to take off.

Where & how do you promote your business? 

We promote our business via Instagram, Facebook and our local gym (War Machines Gym in Ramsgate.) And our existing clients do the selling for us by word of mouth to their friends and family.

 

Any highlights that stick out in your minds? 

We experience regular highlights: when our clients start transforming their body, mind and spirit. We usually begin with clients when they feel at their lowest; it’s such a privilege to see them start to fly and feel that life is for living, not just surviving.

Another highlight for us — and it was a miracle — was how word started to spread and Tojo Fitness began to grow. We trusted the seed in the ground. This didn’t take away the concern as to where our next client was going to come from; but worry doesn’t get us anywhere. We believe you just need to keep sowing the seed of your business, and the fruit will come.

bodybuilding
bodybuilding

Where & how do you promote your business? 

We promote our business via Instagram, Facebook and our local gym (War Machines Gym in Ramsgate.) And our existing clients do the selling for us by word of mouth to their friends and family.

 

Any highlights that stick out in your minds? 

We experience regular highlights: when our clients start transforming their body, mind and spirit. We usually begin with clients when they feel at their lowest; it’s such a privilege to see them start to fly and feel that life is for living, not just surviving.

Another highlight for us — and it was a miracle — was how word started to spread and Tojo Fitness began to grow. We trusted the seed in the ground. This didn’t take away the concern as to where our next client was going to come from; but worry doesn’t get us anywhere. We believe you just need to keep sowing the seed of your business, and the fruit will come.

fitness fiends

We Only Have Good Days!

Any lightbulb moments once your business was up and running? 

A major aha moment for us was the birth of Zoom. We could take training online! Our business grew more and more online, training clients 1-2-1 via Zoom, than we ever saw on the gym floor. We’d found a niche and this is still a niche to this day. We are extremely thankful for this turning point and continue to try and stay ahead of the game to ensure our ongoing income.

We also realised that qualifying as sports massage therapists would be a natural upsell for us; it certainly has enhanced our business model.

 

What setbacks or disappointments have you experienced? 

Sometimes clients move away, or, for various reasons, are unable to carry on. This is always tough for us on an emotional level. We build relationships with our clients and always find it hard when they are unable to continue. However, we accept that people come and go: this is the way of the seasons of life. 

Who has been your greatest support? 

Our family has been a fantastic support — our cheerleaders — especially pertaining to our online presence. The biggest support we’ve both had is each other.

 

Who inspires you? 

Tom’s greatest motivator and inspiration is the one and only Arnold Schwarzenegger, for his dedication to the sport of bodybuilding but also as a person. Jo’s biggest inspiration is Dana Lynn Bailey, for her business model, physique, and dedication to the sport of bodybuilding, as well as for her character. Jo lives by one of Dana’s favourite mottos: ‘We only have good days’.

 

Best advice you’ve been given? 

Find your niche. It may look different to everyone else’s — that’s why it’s a niche.

 

Any nuggets of advice for aspiring entrepreneurs? 

Allow your dream to become a part of you. If you do this, your dream will start to play itself out, starting from inside you. It will give you the passion, drive and staying power when starting your own business. There may be times you need to find your grit, but stick with it. Live simply, to take the pressure off, and enjoy the ride!

Our life and our business are quite integrated: we live and love what we do. However, there are times when the business can become quite admin heavy, which can be a squeeze to fit in around 1-2-1 clients. Diarising time is key, as is ensuring we stick to those diarised tasks, treating them as important as a business meeting.

Also: be prepared to work extremely hard in the beginning. We knew that times would be tough in the first few months as we built up our client base, so we took our outgoings back to the bare minimum — which at times meant beans on toast. Be prepared to do whatever it takes to build your business!

War Machines

Live Simply and Enjoy The Ride!

War Machines

Live Simply and Enjoy The Ride!

Who has been your greatest support? 

Our family has been a fantastic support — our cheerleaders — especially pertaining to our online presence. The biggest support we’ve both had is each other.

 

Who inspires you? 

Tom’s greatest motivator and inspiration is the one and only Arnold Schwarzenegger, for his dedication to the sport of bodybuilding but also as a person. Jo’s biggest inspiration is Dana Lynn Bailey, for her business model, physique, and dedication to the sport of bodybuilding, as well as for her character. Jo lives by one of Dana’s favourite mottos: ‘We only have good days’.

 

Best advice you’ve been given? 

Find your niche. It may look different to everyone else’s — that’s why it’s a niche.

 

Any nuggets of advice for aspiring entrepreneurs? 

Allow your dream to become a part of you. If you do this, your dream will start to play itself out, starting from inside you. It will give you the passion, drive and staying power when starting your own business. There may be times you need to find your grit, but stick with it. Live simply, to take the pressure off, and enjoy the ride!

Our life and our business are quite integrated: we live and love what we do. However, there are times when the business can become quite admin heavy, which can be a squeeze to fit in around 1-2-1 clients. Diarising time is key, as is ensuring we stick to those diarised tasks, treating them as important as a business meeting.

Also: be prepared to work extremely hard in the beginning. We knew that times would be tough in the first few months as we built up our client base, so we took our outgoings back to the bare minimum — which at times meant beans on toast. Be prepared to do whatever it takes to build your business!

Dancer pose

What would you have done differently? 

We would’ve researched building an online presence earlier into our business.

 

What was your steepest learning curve? 

Our biggest paradigm shift has been the concept of self-employment: realising that we are our own boss and we now answer only to ourselves. This was one of the hairy-scary moments, but also wonderfully exciting at the same time!

A gigantic learning curve for Tom was having to master coding, so he could build our website. He worked for hours on end, learning and creating, until the finished product was of a standard he was happy with.

Do you have any words of wisdom for those struggling with similar aspects? 

Concentrate on a couple of things at a time; don’t try to do too much, or you’ll spread yourself too thinly. And don’t try to conquer all of your to-do list in one go.

 

What are your future plans? 

We would like to break into the American market with online programming. We also have plans to compete in a bodybuilding show, which will give us a way in to prepping other competitors through their own shows.

 

Sounds like a fabulous plan! I wish you both all the very best in all of your endeavours. You truly are a Power Couple.

Do you have any words of wisdom for those struggling with similar aspects? 

Concentrate on a couple of things at a time; don’t try to do too much, or you’ll spread yourself too thinly. And don’t try to conquer all of your to-do list in one go.

 

What are your future plans? 

We would like to break into the American market with online programming. We also have plans to compete in a bodybuilding show, which will give us a way in to prepping other competitors through their own shows.

 

Sounds like a fabulous plan! I wish you both all the very best in all of your endeavours. You truly are a Power Couple.

READERS! For a chance to win 3 months of online programming plus a meal plan, just do the following 3 things by midnight on 4 February 2022:  (1) FOLLOW Tojo Fitness on Instagram & Facebook; (2) show some love & SHARE this blog post; and  (3) either TAG Tojo Fitness (or Tom/Jo) in your exercise/meditation pics – or COMMENT on the blog post with the tagline: ‘Get your mojo with Tojo’.

 

By the way, I’d love to hear your views: What does ‘spirituality’ mean to you? And what about ‘meditation’? And ‘wholeness’? Add your comments below.

 

Tom & Jo Griffiths are both accredited, qualified level 4 Personal Trainers, as well as low back pain specialists, nutritionists with the Royal Society of Public Health, and level 3 sports masseurs. Their list of additional qualifications includes Pre- and Post-Natal Exercise and Nutrition.

Tweetable TAKEAWAYS:

NO ONE IS RESPONSIBLE FOR MY LIFE BUT ME.

WORK YOUR PASSION. FOLLOW YOUR BLISS. 

KEEP SOWING THE SEED OF YOUR BUSINESS, AND THE FRUIT WILL COME.

FIND YOUR NICHE. IT MAY LOOK DIFFERENT TO EVERYONE ELSE’S — THAT’S WHY IT’S A NICHE.

LIVE SIMPLY. LOVE MUCH. LAUGH LOTS.

 

FYI…

I don’t receive any reward/commission for promoting any of the businesses on my blog. I just want to inspire & motivate as many people as possible to fulfil their purpose & potential.

 

If any other key points stood out for you, or you just want to let me know what you thought about this interview, feel free to comment below.

NEXT WEEK on The Hopeaholic blog. . .

A Rocket Scientist (yes, really!) turned movie producer who’s on a mission to make a difference in the world of breast cancer.

Inspiration. Motivation. Hope. You’ll find it all here.

If you subscribe to my weekly news blurb (it’s brief, honest!) you’ll be in the know. wink

Did you enjoy my blog? Please Share the Sunshine. 🙂

STEPPING OUTSIDE THE BOX

STEPPING OUTSIDE THE BOX

At age 19, Ru Fitzhenry opened her first dance studio.

At age 45 she lost EVERYTHING.

But a lioness doesn’t go down without a fight.

Inspiration. Motivation. Hope. You’ll find it all here…

SteppingOUT pupils

SteppingOUT Academy of Dance in Wellington, South Africa, is a dance studio specialising in modern, tap, jazz and hip hop, as well as Pilates. Its principal, Ruanda Fitzhenry, is an international choreographer, teacher and dancer extraordinaire.

I met this South African fireball twenty-odd years ago, and I can say with 95% certainty that she is a vampire. That’s the only explanation for the incredible volume of accomplishments in her life (she obviously doesn’t sleep), as well as her ridiculously ageless face. (Jealous? Me? Never!)

Seriously, though, I love this woman. A loyal friend, a beautiful soul, and a fabulous Joy volcano! By the time you’ve finished reading Ru’s story, I bet you will be inspired. I know I am.

 

Ruanda Fitzhenry

Ru, have you always felt passionate about dance?

It’s complicated… I started with ballet classes at age three because I was so severely pigeon-toed, I struggled walking. (Most people are unaware of all the benefits of dance. Besides the obvious pros, e.g. confidence building, it can also fix a number of body problems. Hence anatomy and corrective work being two of the major subjects when studying dance.) So, ja…..it was just something I always did.

It took me closing my studio and stopping dance completely when my son was almost two years old for me to realise it’s actually who I am. It’s my blood, my air… It’s what keeps my soul alive. Needless to say, this ‘break from dance’ didn’t last long.

When did you become an entrepreneur?

When I was nineteen, I moved from Port Elizabeth to the Western Cape to open my own dance studio, and to study dance. I’d heard there was only one dance studio in Stellenbosch, so I decided that would be a good place to open up. Even though I only knew one person in the whole town and nobody knew who I was. Yoh! Nineteen and fearless!

How scary was the plunge into self-employment?

Nineteen and fearless, doll. There was no thought of failure, consequences or even success. I just jumped in and knew I would love it as I got to dance my own choreography. And remember: no drama queen is complete without her stage.

Were your start-up costs affordable?

I’ve been fortunate in that student fees, shows and end-of-year functions have always covered all costs.

Was your age a hurdle?

Only at the beginning, when I first opened. It’s pretty natural for that line of respect to be a little vague when your child’s dance teacher is only nineteen.

What was your lightbulb moment?

No lightbulb… I’m blond (giggle). For all the really big things in my life I just had a brain fart for a few seconds and then immediately set about following it through. Nineteen and fearless.

How long did it take you to fully qualify as a dance teacher?

I am internationally qualified, so I first had to finish all my dance exams, which took ten years, and then I studied for three years.

Boys who Dance

I Am Woman! I Am Queen!

Boys who Dance

I Am Woman! I Am Queen!

How scary was the plunge into self-employment?

Nineteen and fearless, doll. There was no thought of failure, consequences or even success. I just jumped in and knew I would love it as I got to dance my own choreography. And remember: no drama queen is complete without her stage.

Were your start-up costs affordable?

I’ve been fortunate in that student fees, shows and end-of-year functions have always covered all costs.

Was your age a hurdle?

Only at the beginning, when I first opened. It’s pretty natural for that line of respect to be a little vague when your child’s dance teacher is only nineteen.

What was your lightbulb moment?

No lightbulb… I’m blond (giggle). For all the really big things in my life I just had a brain fart for a few seconds and then immediately set about following it through. Nineteen and fearless.

How long did it take you to fully qualify as a dance teacher?

I am internationally qualified, so I first had to finish all my dance exams, which took ten years, and then I studied for three years.

Ruanda

How Do I Find Time? That’s God’s Job.

Having become an entrepreneur at such a young age, were you motivated to start up any other businesses?

Ooooh, doll! I am woman! I am queen! I conquer every brain fart I have with a vengeance. I should probably also mention I’m a hyperactive Gemini. So yes, whilst owning my dance studio I constantly took on new challenges. My ex-husband was a builder and they had this three-ton truck just lying around. So I took that truck and started a rubble removal company. I had four trucks within two months.

I also started my own kiddies clothing range: KangaRU Clothing. And I had a pottery business as well. And then there was the time I met someone who was importing stock from Bali — and the next thing I knew, I had opened a shop. Oh! I’ve just remembered: I had another little business called The Perfect Hostess, where I would stage parties and personally do all the catering.

I did all of this whilst teaching fulltime and studying. Did I mention that I’m a little crazy?

Do you run SteppingOUT alone or do you have help?

My life partner (aka love of my life) runs the business side of things. This is incredibly important as it’s so hard to play bad cop when you’re the one building a relationship with parents and students.

Where & how do you promote your business?

Our website does most of the work (and we’re on Facebook), but word of mouth in our small dorpie (town) spreads like wildfire.

Do you currently run another business alongside your dance academy? And what about your other roles in life? How do you find time to do everything?  

Oh yes. I’ve been staging events and booking gigs for my muso friends since I was twenty. And I’m a mommy and homemaker, life partner, friend, child of God, cook, fur mommy, daughter, sister… and all of my dancers are my ‘kids’ (I’m their other mommy). Also, I’ve always been passionate about my charity work and would stand making pancakes in the middle of town to either raise money for all the street kids or feed them.

How do I find time? That’s God’s job. He never gives me anything I can’t handle. Though I’m pretty sure He spends a lot of His time rolling His eyes at me as I keep Him very busy. Well, the way I see it, He made me like this so now He gets to deal with it, LOL.

Ruanda Dancer
Ruanda Dancer

Do you run SteppingOUT alone or do you have help?

My life partner (aka love of my life) runs the business side of things. This is incredibly important as it’s so hard to play bad cop when you’re the one building a relationship with parents and students.

Where & how do you promote your business?

Our website does most of the work (and we’re on Facebook), but word of mouth in our small dorpie (town) spreads like wildfire.

Do you currently run another business alongside your dance academy? And what about your other roles in life? How do you find time to do everything?  

Oh yes. I’ve been staging events and booking gigs for my muso friends since I was twenty. And I’m a mommy and homemaker, life partner, friend, child of God, cook, fur mommy, daughter, sister… and all of my dancers are my ‘kids’ (I’m their other mommy). Also, I’ve always been passionate about my charity work and would stand making pancakes in the middle of town to either raise money for all the street kids or feed them.

How do I find time? That’s God’s job. He never gives me anything I can’t handle. Though I’m pretty sure He spends a lot of His time rolling His eyes at me as I keep Him very busy. Well, the way I see it, He made me like this so now He gets to deal with it, LOL.

red dress dancer

Tell us about your setbacks — your lowest moments.

I had just moved to Wellington with no intention of opening up my studio again…

Let me go back a few steps. I got divorced, and became a single mommy with a business. Looking back now I can finally see that it was challenging and heartbreaking. At the time I was in overdrive and just did what I had to do, with no thought or acknowledgement of what I was going through.

Around the same time, I snapped both Achilles tendons. Just like that, life changed. I went from an incredible high — from successful business owner, international choreographer, and lecturer at an arts college, qualifying pupils in dance — to the lowest of lows. My business took a huge knock and all my contracts got cancelled. No more international choreography gigs, no more college, and my pupils started dwindling.

I then found myself in an abusive relationship with a narcissistic alcoholic. I could write a whole book about this as you will fall over if you knew how many women go through this. Yes: even strong, independent women like me.

At forty-five, I ended up losing my home, my car, my job… EVERYTHING.

Then I met my deksel (my ‘lid’), my love, and moved to Wellington. And here’s the truth, as strange as it might sound. Opening a new dance studio in Wellington was nowhere in my plans. It all seems like a blur. God did what He does best and He did it all!

You know, doll, throughout my life God has given me a lot of slaps on the wrist — but I would just carry on under my own steam. The way I see it: He needed to allow something radical to happen to me, so He could bring me back to Him and make me start listening! And I will always be grateful for that.

What would you have done differently, if anything?

I would have got help for anxiety and depression instead of dismissing it and packing it away deep inside a cupboard. Because it affects every aspect of your life, including your business.

Who or what gave you the strength to climb out of that valley and overcome the challenges you faced?

The support of an incredible family, child, and friends, as well as Bible study and counselling. And then I started pet sitting and taking doggos for walks. They helped heal my heart and that’s how I met my fur child, Lacey. She literally saved my life.

Who has been your greatest support?

Hands down, my dad and my family, as well as friends who have been in my life for donkey’s years, and my son.

Ru onstage
Ru onstage

What would you have done differently, if anything?

I would have got help for anxiety and depression instead of dismissing it and packing it away deep inside a cupboard. Because it affects every aspect of your life, including your business.

Who or what gave you the strength to climb out of that valley and overcome the challenges you faced?

The support of an incredible family, child, and friends, as well as Bible study and counselling. And then I started pet sitting and taking doggos for walks. They helped heal my heart and that’s how I met my fur child, Lacey. She literally saved my life.

Who has been your greatest support?

Hands down, my dad and my family, as well as friends who have been in my life for donkey’s years, and my son.

Not Quite Burlesque

How did COVID-19 affect your business, and what did you do to adapt?

COVID forced us to think outside the box. Get closer to the people and things that matter. Be creative. And it gave us a klap (smack) against the head to wake up to all the blessings we were taking for granted.

My new dance studio in Wellington was only open for one month when lockdown happened. And ja, God took care of us right through! I started teaching classes online, and some pupils still paid their fees during lockdown, enabling us to keep up with our rent payments.

And where are we now? Growing constantly, and already practically at full capacity and needing bigger premises. We are now also in the process of opening our drama, singing and music division.

Tell us about your career highlights.

Yoh doll, I’m getting on now; I have a lifetime of highlights. But if I had to pick just one, I think co-choreographing the Opening Ceremony of the African Cup of Nations in Ghana was definitely a memorable moment. Working with a cast of 4,700 was certainly a new experience.

Besides that, I would have to include absolutely every time I got the opportunity to perform on stage with my dancers: from the Artscape Theatre to The Baxter (both well-known, high-profile theatres in Cape Town), and every venue in between. I loved every single moment! And I got to share the stage with my son. Huge highlight!

Who is your greatest inspiration?

Ooooh, doll! If you’re going to get me going on Bob Fosse and my two dance teachers, Ellen Bunting and Brigitte Reeve Taylor, then you must know it’s going to be a long night! Let’s just say they made me the dancer, teacher and choreographer I am.

Not Burlesque

You Cannot Keep Everybody Happy.

Not Burlesque

You Cannot Keep Everybody Happy.

Tell us about your career highlights.

Yoh doll, I’m getting on now; I have a lifetime of highlights. But if I had to pick just one, I think co-choreographing the Opening Ceremony of the African Cup of Nations in Ghana was definitely a memorable moment. Working with a cast of 4,700 was certainly a new experience.

Besides that, I would have to include absolutely every time I got the opportunity to perform on stage with my dancers: from the Artscape Theatre to The Baxter (both well-known, high-profile theatres in Cape Town), and every venue in between. I loved every single moment! And I got to share the stage with my son. Huge highlight!

Who is your greatest inspiration?

Ooooh, doll! If you’re going to get me going on Bob Fosse and my two dance teachers, Ellen Bunting and Brigitte Reeve Taylor, then you must know it’s going to be a long night! Let’s just say they made me the dancer, teacher and choreographer I am.

Dancer pose

Best nugget of advice you’ve been given?

Let go and let God!

Do you have any words of wisdom for aspiring entrepreneurs?

Do what YOU want to do! Know it’s going to take hard work, passion and a sense of humour. It’s up to you how much work you put in, and that will impact directly on your success. (Wine helps too, LOL.)

Oh, and enjoy your bad days. Cry and own that moment. How are you going to know how good the good days are if you don’t go through the bad ones?

Steepest learning curve?

Jeepers, you really ask the difficult questions, neh? Realising I cannot keep everyone happy; it’s impossible. I have to keep reminding myself that even though my dance pupils are incredibly important to me, they will come and go. I have to stay true to myself and my child and family. They are the most important.

What advice would you give to those who are striving to keep people happy?

Best have another glass of wine, haha! Seriously, though, keep reminding yourself: You cannot keep everybody happy! You’re only human. No one person is the same. Embrace others and just stay true to yourself.

What are your future plans?

World domination, of course. Pfft. (Wink wink.)

Friends Forever
Friends Forever

What advice would you give to those who are striving to keep people happy?

Best have another glass of wine, haha! Seriously, though, keep reminding yourself: You cannot keep everybody happy! You’re only human. No one person is the same. Embrace others and just stay true to yourself.

What are your future plans?

World domination, of course. Pfft. (Wink wink.)

Ruanda, I believe we’ve only skirted around the edge of your life story, and I would love to hear more. Sadly, our time has run out. Before we go, is there anything else you’d like to add?

You know, I was this little five-year-old, blond, curly-haired tomboy with bruises all the way up to her knees, singing Hopelessly Devoted To You on the roundabout and introducing myself to everyone as Sandy… I was obsessed (still am) with Grease, and convinced I was going to marry Superman. My life plan did not include divorce, miscarriages, cancer threats, polycystic ovaries, endometriosis, two snapped Achilles and losing everything I’d worked so hard for, and, at 45, having to start again from scratch. But how blessed am I? God gave me the opportunity to restart my life with a clean slate. And then, on top of that, He finally gave me my superman and my dream life.

 

Well, I don’t know about my readers, Ru, but I will be the first to buy your book, if you ever decide to write one. Thank you so much for sharing your story with us. What an inspiration you are!

Tweetable TAKEAWAYS:

THERE’S NO SHAME IN GETTING HELP WITH MENTAL HEALTH.

TAKE NOTHING FOR GRANTED. YOU NEVER KNOW WHAT LIFE COULD THROW AT YOU.

YOU WILL NEVER BE ABLE TO KEEP EVERYONE HAPPY. BE TRUE TO YOURSELF.

LET GO & LET GOD.

FOLLOW YOUR DREAM & WORK YOUR PASSION.

YOUR DREAM IS GOING TO TAKE HARD WORK & PASSION TO BECOME REALITY. (A SENSE OF HUMOUR HELPS.) 

 

FYI…

I don’t receive any reward/commission for promoting any of the businesses on my blog. I just want to inspire & motivate as many people as possible to fulfil their purpose & potential.

 

If any other key points stood out for you, or you just want to let me know what you thought about this interview, feel free to comment below.

NEXT WEEK on The Hopeaholic blog . . .

Inspiration. Motivation. Joy. Another uplifting post to help you through the daily grind.

If you subscribe to my weekly news blurb (it’s brief, honest!) you’ll be in the know. wink

Did you enjoy my blog? Please Share the Sunshine. 🙂

LAST CHRISTMAS I GAVE YOU MY ART, LIFE & SOUL  ;-)

LAST CHRISTMAS I GAVE YOU MY ART, LIFE & SOUL ;-)

G Golding

Motherhood motivated Georgina Golding to quit her job as a designer with one of the largest soft toy companies in the UK and plunge into self-employment.

Even though she admits she struggles with imposter syndrome, Georgina excels at creating absolutely fantastic works of art — because everything she does comes from the heart.

Motherhood motivated Georgina Golding to quit her job as a designer with one of the largest soft toy companies in the UK and plunge into self-employment.

Even though she admits she struggles with imposter syndrome, Georgina excels at creating absolutely fantastic works of art — because everything she does comes from the heart.

G Golding

Art, Life & Soul Design and Illustration covers many types of graphic design, from logos and branding — particularly for start-ups — to advertising for local event companies and menus for pubs and restaurants.

Georgina also creates the most incredible pet portraits on commission. (She calls them PAWtraits. Isn’t that adorable?)

There being no end to this artist’s talents, Georgina has recently become an author as well, having written and illustrated her first children’s book.

Be inspired, and discover: Georgina’s gorgeous Christmas range.

PLUS: a BEAUTIFULLY ILLUSTRATED STORY for three- to eight-year-olds.

animal paintings
Cat Christmas card

Georgina, how did Art, Life & Soul come about?

I have always loved art, from the moment I could pick up a pencil, and I’ve never wanted to be anything other than a creative. I started Art, Life & Soul two years ago, when I left my last job as a soft toy designer at Keel Toys to look after my children. (I had to give up my job due to my husband working fulltime too and my having to drop off and pick up the kids from school.) As I had to continue working, I decided to start my own design business.

 

What was your lightbulb moment?

As a creative, lightbulb moments are a constant by learning from what does or doesn’t work.

Georgina, how did Art, Life & Soul come about?

I have always loved art, from the moment I could pick up a pencil, and I’ve never wanted to be anything other than a creative. I started Art, Life & Soul two years ago, when I left my last job as a soft toy designer at Keel Toys to look after my children. (I had to give up my job due to my husband working fulltime too and my having to drop off and pick up the kids from school.) As I had to continue working, I decided to start my own design business.

 

What was your lightbulb moment?

As a creative, lightbulb moments are a constant by learning from what does or doesn’t work.

Cat Christmas card

Were your start-up costs affordable?

Monthly running costs for my business can be expensive due to the cost of the subscriptions for the software programs. Starting up the business was expensive too. But I knew it was a matter of time before I had to leave my last job, so I started saving as soon as I could for the computer and software I needed.

 

As you’ve always known what you wanted to be, I’m guessing your studies and vocational choices reflected your passion?

Absolutely. I have a GNVQ, A level, BTEC National Diploma and a Degree in Illustration. I also worked for many years as a designer.

 

It’s Good To Be Able To Work My Own Hours.

Doggy mug

How did the pandemic affect your business? What did you do to stay afloat and how did you adapt?

COVID affected my business greatly as the pubs no longer needed work done and the event companies no longer needed advertising. I ended up having to change what I do, so I joined illustration groups on Facebook — which is where I found an author looking for an illustrator. This kept me afloat partially through the lockdown.

 

Do you miss the 9-5 job?

I miss working for my last company. I miss working with people in an office and sparring ideas between each other. But it’s good to be able to work my own hours.

 

What’s the toughest part about being your own boss?

I think one of the hardest things about being self-employed is that it’s no longer a nine-to-five job. I now get messages all times of the day and night.

How did the pandemic affect your business? What did you do to stay afloat and how did you adapt?

COVID affected my business greatly as the pubs no longer needed work done and the event companies no longer needed advertising. I ended up having to change what I do, so I joined illustration groups on Facebook — which is where I found an author looking for an illustrator. This kept me afloat partially through the lockdown.

 

Do you miss the 9-5 job?

I miss working for my last company. I miss working with people in an office and sparring ideas between each other. But it’s good to be able to work my own hours.

 

What’s the toughest part about being your own boss?

I think one of the hardest things about being self-employed is that it’s no longer a nine-to-five job. I now get messages all times of the day and night.

How do you promote your business?

Through word of mouth. And on Facebook and Instagram. I am lucky that when I started up I had a good circle of friends who helped pass the word around. This is still how I operate; my customers now pass their recommendations on.

 

Who has been your greatest support?

My husband is my greatest support; he has seen me through my highs and lows. And also, my customers. I have a great rapport with them, as well as many laughs. I think it’s good to build friendships with customers, along with trust.

 

Do any highlights stand out in your mind?

I’ve had so many amazing moments. But my favourite thing is seeing or hearing my customers’ responses to the finished products. I have a client who absolutely loves a poster I did for a Christmas sandwich. They use it every year! I love this.

Mug and coaster

I Am My Own Worst Critic.

Being a creative myself, I’m guessing you not only deeply experience the highs but also the lows. Can you tell me a little about your lowest moments and how you’ve managed to overcome them?

I get imposter syndrome. As a result, I am my own worst critic. A real pick-me-up was watching Adele the other day during her live show on TV, where she admitted she has imposter syndrome. It made me feel better about myself, because sometimes not feeling good enough can stop my progression.

I have moments where my anxiety can get bad if I have a lot on all at once. But the best thing I have found is to be honest with customers with regard to a realistic completion date. And being realistic with time management, juggling family time and work, is essential. I’ve also learnt to recognise the signs that tell me when I need a break and when I need to take time out.

 

Where do you find inspiration?

I follow many artists on Instagram and Facebook who inspire me.

 

Best advice you’ve been given?

To take care of mental health when needed and take a break.

Being a creative myself, I’m guessing you not only deeply experience the highs but also the lows. Can you tell me a little about your lowest moments and how you’ve managed to overcome them?

I get imposter syndrome. As a result, I am my own worst critic. A real pick-me-up was watching Adele the other day during her live show on TV, where she admitted she has imposter syndrome. It made me feel better about myself, because sometimes not feeling good enough can stop my progression.

I have moments where my anxiety can get bad if I have a lot on all at once. But the best thing I have found is to be honest with customers with regard to a realistic completion date. And being realistic with time management, juggling family time and work, is essential.

I’ve also learnt to recognise the signs that tell me when I need a break and when I need to take time out.

Where do you find inspiration?

I follow many artists on Instagram and Facebook who inspire me.

 

Best advice you’ve been given?

To take care of mental health when needed and take a break.

What would you have done differently?

I don’t think I would have done anything differently. All of my journey has been part of an important learning process.

 

What was your steepest learning curve? The most difficult aspect to get your head around?

Self assessments! All of the financial stuff baffles me. Luckily my husband is an accountant, so he helps me with this. We make a good team.

 

Any wise words for people struggling with that same aspect?

Marry an accountant! Haha.

 

Do you have any advice for aspiring entrepreneurs?

Lots! At the top of my list: time management, get word out there, and be confident in yourself. And push past things that hold you back.

Wolf collection
Woodland wander

An Easy Read with Strong Morals

Your picture book, Wander in the Wild Wood, has had FABULOUS reviews. Can you tell us a bit about it?

Wander in the Wild Wood is a 32-page book for early readers who love rhyming and brightly coloured illustrations. It is an easy read with strong morals about kindness, mindfulness and the importance of listening.

The story follows Wolf pup, who gets lost in the snowy, dark wood. On his journey he discovers that not all is as it first seems.

A great story with a winter theme — perfect for three- to eight-year-olds and fans of Julia Donaldson’s The GruffaloWander in the Wild Wood is only £6.99 (excl. p&p). You can order it via a private message on my Facebook business page, or on Instagram.

 

What would be a perfect gift to accompany the book?

The WOLF PUP soft toy is a big hit, as well as the cute bookmark.

Your picture book, Wander in the Wild Wood, has had FABULOUS reviews. Can you tell us a bit about it?

Wander in the Wild Wood is a 32-page book for early readers who love rhyming and brightly coloured illustrations. It is an easy read with strong morals about kindness, mindfulness and the importance of listening.

The story follows Wolf pup, who gets lost in the snowy, dark wood. On his journey he discovers that not all is as it first seems.

A great story with a winter theme — perfect for three- to eight-year-olds and fans of Julia Donaldson’s The GruffaloWander in the Wild Wood is only £6.99 (excl. p&p). You can order it via a private message on my Facebook business page, or on Instagram.

 

What would be a perfect gift to accompany the book?

The WOLF PUP soft toy is a big hit, as well as the cute bookmark.

Woodland wander

An Easy Read with Strong Morals

What are your future plans?

I would obviously like to grow my business. My true dream is to get my books professionally published or continue to self publish but hit a wider audience.

 

One last thing. 25 December is one week away. Tell us about your Christmas collection.

I have a varied Christmas range, which includes Elf Packs, Christmas cards, cute animal mugs and coasters, and ‘pawtraits’.

 

Sounds like some last-minute shopping is in order! For my UK readers: you still have time to make a Christmas purchase from Art, Life & Soul. Why not pop onto Georgina’s Instagram / Facebook page today?

Georgina, it was a pleasure to interview you. Thank you for your time!

childrens book

Tweetable TAKEAWAYS:

YOU’RE NOT ALONE. EVEN ADELE HAS IMPOSTER SYNDROME.

SEE YOUR JOURNEY AS A LEARNING PROCESS

WORK YOUR PASSION

SUPPORT SMALL BUSINESS

PUSH PAST THINGS THAT HOLD YOU BACK

TAKE CARE OF YOUR MENTAL HEALTH

Just so you know…

I don’t receive any reward/commission for promoting any of the businesses on my blog. Having bought something from each company, I just can’t help but LOVE these brands and want the world to know about them.

 

If any other key points stood out for you, or you just want to let me know what you thought about this interview, feel free to comment below.

COMING UP on The Hopeaholic blog . . .

I’m taking a break for the Christmas holidays, but I look forward to seeing you back here in 2022. January will be all about: New Year, New You! I’ll be bringing you inspirational INTERNATIONAL interviews with three fabulous women and one highly motivational couple. As well as entrepreneurship, we’ll cover health & fitness, mind & body and self-improvement.

Until then, take care of yourselves and each other.

If you subscribe to my weekly news blurb (it’s brief, honest!) you’ll be in the know. wink

Did you enjoy my blog? Please Share the Sunshine. 🙂

O LITTLE HOUSE OF KALART, HOW BRIGHTLY YOU DO BLING!

O LITTLE HOUSE OF KALART, HOW BRIGHTLY YOU DO BLING!

Arathi Rajagopalan

HOUSE OF KALART — BE BOLDLY YOU

 

House of Kalart (HoK) is a premium fashion jewellery label that exhibits global aesthetics and traditional craftsmanship.

Arathi Rajagopalan, the designer behind House of Kalart jewellery, has been inspired by arts, crafts and fashion since childhood.

She says, ‘At HoK we are inspired by various art forms, and we marry them with metalsmithing to create bold and beautiful jewellery. Each piece is a product of a beautifully woven story.

 

 

I have to say, I LOVE Arathi’s little masterpieces. That’s how I think of them. Every time I wear a necklace or bracelet or pair of earrings from HoK, I feel glamorous. (Can you tell I’m a huge fan?)

 

HOUSE OF KALART — BE BOLDLY YOU

 

House of Kalart (HoK) is a premium fashion jewellery label that exhibits global aesthetics and traditional craftsmanship.

Arathi Rajagopalan, the designer behind House of Kalart jewellery, has been inspired by arts, crafts and fashion since childhood.

She says, ‘At HoK we are inspired by various art forms, and we marry them with metalsmithing to create bold and beautiful jewellery. Each piece is a product of a beautifully woven story.

 

 

I have to say, I LOVE Arathi’s little masterpieces. That’s how I think of them. Every time I wear a necklace or bracelet or pair of earrings from HoK, I feel glamorous. (Can you tell I’m a huge fan?)

 

Arathi Rajagopalan

 

Arathi, let’s dive right in. What makes HoK special? 

Every person has a unique story to tell. At House of Kalart, we bring out the spirit of each story and showcase it through our products and services. Avant-garde jewellery inspired by arts & crafts around the world for the quintessentially free-spirited woman with a zest for life.

We aim to provide a holistic fashion experience for the bold and dramatic women all around the world.

 

Were your start-up costs affordable? 

HoK is a bootstrapped business. I took a bit from my savings, and my mother (my business partner) invested a bit. I may not be able to scale up fast, because of limited funds, however we have been growing gradually and I am happy with it.

 

Was your age, gender, or lack of a university degree a hurdle in any way? 

No, none of these have ever been a hurdle. I have mostly been able to do what I have wanted to do.

 

fairy on moon
multicolour earrings

Did your business grow out of an inherent desire to create? 

Absolutely. As a child, I’d always been fascinated by arts and crafts. My inspiration was my aunt, who taught me different forms of crafts, such as glass painting, origami, and hot wax painting, during my summer vacations.

I would constantly draw designs in my school books, and I developed an interest in jewellery during my study of fashion design. This led me to combine two of my passions — art and jewellery — which became a stepping stone to my career.

Colours and textures not only inspire me, they also instigate a play of design in my head. To physically touch, hold, and add character to, something that was just an idea brings me immense joy. I take pride in personally hand painting or embellishing each piece.

Did your business grow out of an inherent desire to create? 

Absolutely. As a child, I’d always been fascinated by arts and crafts. My inspiration was my aunt, who taught me different forms of crafts, such as glass painting, origami, and hot wax painting, during my summer vacations.

I would constantly draw designs in my school books, and I developed an interest in jewellery during my study of fashion design. This led me to combine two of my passions — art and jewellery — which became a stepping stone to my career.

Colours and textures not only inspire me, they also instigate a play of design in my head. To physically touch, hold, and add character to, something that was just an idea brings me immense joy. I take pride in personally hand painting or embellishing each piece.

multicolour earrings

When did you officially start your business? 

HoK was established in Chennai, India, in September 2017, and we started selling from February 2018.

 

Is your mother a ‘silent partner’? 

My mother is actually the numbers woman, and I handle the rest.

The brand name, Kalart, is a combination of both our names: Kala and Arathi (aka Art). Our names also mean ‘art’, which is what our products are all about.

 

Is House of Kalart your fulltime occupation? 

Yes. However, I do freelance as a costume designer for movies — but only for a friend who is a director. We recently worked on our first commercial feature film, which is scheduled for a 2022 release.

 

handpainted
cubic zirconia earrings

What was your lightbulb moment? The moment you thought of potentially starting up a business. 

The lightbulb moment happened during a conversation with my former boss. He mentioned that he wanted to start his own business; but due to family responsibilities he was unable to, and so he was encouraging his wife to do something.

This got me thinking. I did not want to get to my thirties and say the same thing. I wanted to try at least once. I spoke to my parents the next day and quit my job.

When I quit, I only knew I wanted to do something with arts and crafts, and probably jewellery, because I was more interested in jewellery than apparels.

The Plunge Into Self-Employment Was Exciting

What was your lightbulb moment? The moment you thought of potentially starting up a business. 

The lightbulb moment happened during a conversation with my former boss. He mentioned that he wanted to start his own business; but due to family responsibilities he was unable to, and so he was encouraging his wife to do something.

This got me thinking. I did not want to get to my thirties and say the same thing. I wanted to try at least once. I spoke to my parents the next day and quit my job.

When I quit, I only knew I wanted to do something with arts and crafts, and probably jewellery, because I was more interested in jewellery than apparels.

The Plunge Into Self-Employment Was Exciting

cubic zirconia earrings

How scary was the plunge into working for yourself? 

It was actually pretty exciting. Like most creative people, I hate to follow a routine; the best part of working in my entrepreneurial venture is that every day is different. One day it’s all about designing, sourcing, and so on, while other days are all about handling accounts and other administrative work. Some days are all about planning marketing, social media, my calendar, events and networking. I absolutely don’t miss the monotony of corporate life.

 

Who has been your greatest support? 

My family has been pretty supportive and my networking group has also been a boon.

glitzy ring
mermaid pendant

Tell me about your journey from that lightbulb moment to the creation of HoK. 

After I quit my job it took eight years before I could start ‘House of Kalart’. I worked with a few local artisans to create quirky lifestyle products. Simultaneously I also taught myself to finish beaded necklaces and earrings by watching YouTube videos. I started selling to family and friends, and to the public at exhibitions, under the brand name ‘Papillon’.

However, the designer in me was not satisfied. My mind kept coming back to the same question: ‘How can I bring arts, crafts and metal together to make premium art jewellery?’ So I went and enrolled myself in a goldsmithing course. This helped me understand the manufacturing process. It also better enabled me to design, and to explain the designs and techniques to artisans.

Through Papillon, I was able to feel the pulse of the jewellery market. It was a new experience after working in a corporate job. Papillon was driven by what the market wanted, whereas when I started House of Kalart, I was so passionate about it that it was driven from a design perspective — and I did not get customer validation done. Later, I realised my mistake and went back to the successful methods I’d followed with Papillon.

Tell me about your journey from that lightbulb moment to the creation of HoK. 

After I quit my job it took eight years before I could start ‘House of Kalart’. I worked with a few local artisans to create quirky lifestyle products. Simultaneously I also taught myself to finish beaded necklaces and earrings by watching YouTube videos. I started selling to family and friends, and to the public at exhibitions, under the brand name ‘Papillon’.

However, the designer in me was not satisfied. My mind kept coming back to the same question: ‘How can I bring arts, crafts and metal together to make premium art jewellery?’ So I went and enrolled myself in a goldsmithing course. This helped me understand the manufacturing process. It also better enabled me to design, and to explain the designs and techniques to artisans.

Through Papillon, I was able to feel the pulse of the jewellery market. It was a new experience after working in a corporate job. Papillon was driven by what the market wanted, whereas when I started House of Kalart, I was so passionate about it that it was driven from a design perspective — and I did not get customer validation done. Later, I realised my mistake and went back to the successful methods I’d followed with Papillon.

mermaid pendant

Would you have done anything differently, in hindsight? 

Every step of my journey has been a learning curve, and I continue to learn every day. That makes me a better business owner and a better person. I would not want to change anything. One thing I would definitely like to improve on, however, is my tendency to procrastinate.

delicate earrings
pink green yellow

 

What was your steepest learning curve? 

Everything was a steep curve for me when I started House of Kalart. I was a hard-core designer who thought a good design was enough to run a business and drive sales. I learnt the long, hard way that running a business is much, much more. I had to start thinking like a business owner. I had to set up a system for accounting, inventory, goals, finances, networking… and the list goes on.

 

Do you have any advice to pass on to self-employed creatives who are struggling with the ‘business’/left-brain aspect? 

I would advise new entrepreneurs to maintain their books right from day one. Also: get your ideas or products validated. It might seem irrelevant, but it is extremely important. And do join networking groups that suit you; the help and motivation you get is amazing.

My Sales Went Down To Zero

 

What was your steepest learning curve? 

Everything was a steep curve for me when I started House of Kalart. I was a hard-core designer who thought a good design was enough to run a business and drive sales. I learnt the long, hard way that running a business is much, much more. I had to start thinking like a business owner. I had to set up a system for accounting, inventory, goals, finances, networking… and the list goes on.

 

Do you have any advice to pass on to self-employed creatives who are struggling with the ‘business’/left-brain aspect? 

I would advise new entrepreneurs to maintain their books right from day one. Also: get your ideas or products validated. It might seem irrelevant, but it is extremely important. And do join networking groups that suit you; the help and motivation you get is amazing.

My Sales Went Down To Zero

pink green yellow

How did the pandemic affect your business? What did you do to stay afloat and how did you adapt? 

At first, my sales were drastically affected — in fact, they went down to zero — as HoK wasn’t online when COVID hit. But I was able to manage with my styling projects. During that time, I also took the opportunity to upskill myself and make time to network and build relationships.

The pandemic motivated me to finally take the brand online. I’d always wanted to reach out to global audiences, and at last I was able to do so.

 

Where do you promote your business? 

The brand is now predominantly an e-commerce business. We mainly sell through the HoK website and are available on a few online marketplaces, like Afday, Lbb, and Amazon. We used to actively participate at art fairs before the pandemic, but these have come to a halt for now.

red and gold earrings
white earrings

Do any special moments or memories come to mind?  

One really cute moment was when I was clearing out a trunk and I found my report card from kindergarten. My teacher had written that I loved and appreciated colours, was quite fascinated during arts & craft classes and, most important of all, I was very keen to work with beading a thread.

I was overwhelmed to read this — to know I was destined to become a jewellery designer right from kindergarten. This always makes me feel motivated when the going gets tough and I feel low.

 

I Am Making a Difference

Do any special moments or memories come to mind?  

One really cute moment was when I was clearing out a trunk and I found my report card from kindergarten. My teacher had written that I loved and appreciated colours, was quite fascinated during arts & craft classes and, most important of all, I was very keen to work with beading a thread.

I was overwhelmed to read this — to know I was destined to become a jewellery designer right from kindergarten. This always makes me feel motivated when the going gets tough and I feel low.

 

I Am Making a Difference

white earrings

Any lightbulb moments once your business was up and running? 

There are so many! A recent one comes to mind: I was struggling to categorise the products to fit my varied client profiles. Then I met a lady, in a networking group, who offered a free thirty-minute customer persona identification call. That literally switched a light on in my head. I had so much clarity and was able to add new ranges and categorise the brand to fit all my clients’ needs.

And then there was a client of mine who told me she loved art so much, she wished she could wear paintings. I told her I could help her with that; I could paint something for her on jewellery. She said she liked sunsets, so I painted an abstract sunset on a pair of statement earrings. And when I gave the earrings to her, the joy she expressed was beyond words. That day I knew: I was doing something right; I am making a difference to some of my clients.

seagreen necklace
green blue butterfly

Who is your greatest inspiration? 

I am blessed to have people who have inspired me to follow my passion and become a better being. First, it was an aunty who taught me different arts and crafts during my summer vacations, which became an inspiration and is an important element of my products. Second, my parents, who understood my interest in fashion and found out about the best colleges that offered the courses; and that was back in those days when fashion was not a popular career choice.

 

What are your future plans? 

The aim is for the brand to run on autopilot. I would love to see someone wearing a HoK wherever I turn. I am not looking at building an empire; however, I do aim to make the online store extremely popular and successful across the world.

Who is your greatest inspiration? 

I am blessed to have people who have inspired me to follow my passion and become a better being. First, it was an aunty who taught me different arts and crafts during my summer vacations, which became an inspiration and is an important element of my products. Second, my parents, who understood my interest in fashion and found out about the best colleges that offered the courses; and that was back in those days when fashion was not a popular career choice.

 

What are your future plans? 

The aim is for the brand to run on autopilot. I would love to see someone wearing a HoK wherever I turn. I am not looking at building an empire; however, I do aim to make the online store extremely popular and successful across the world.

green blue butterfly

With your vision and determination, Arathi, I am confident you will make it happen!

Tell me, what is the best advice you’ve been given? 

The best advice I’ve ever received is: Don’t be afraid to ask for help. The worst response will be a no, and there is absolutely nothing wrong with it. And it works! The help that comes your way when you ask is unbelievable.

 

Do you have any words of wisdom for aspiring entrepreneurs? 

First of all, see your business as an extension of your identity. Second: everything can be learned gradually and you don’t have to do it all at once, or alone. Ask for help. Third: Never compare your beginning with the grown businesses of your peers. And most important of all: Always believe in yourself.

dangling xs
BBF pairing

 

One last thing. It’s 14 days to Christmas, and Valentine’s Day is just around the corner. Would you like to suggest gift ideas from your site? 

We are introducing an affordable gift box for Christmas, containing matching pairs of jewellery that can be worn by mother and daughter, BFFs, siblings and duos.

And for readers of The Hopeaholic blog, I would like to offer a special discount code for 15% off. Just enter VSL15 at checkout.

Thank you so much, Arathi. That’s very kind of you, seeing as your jewellery is already so affordable!

 

One last thing. It’s 14 days to Christmas, and Valentine’s Day is just around the corner. Would you like to suggest gift ideas from your site? 

We are introducing an affordable gift box for Christmas, containing matching pairs of jewellery that can be worn by mother and daughter, BFFs, siblings and duos.

And for readers of The Hopeaholic blog, I would like to offer a special discount code for 15% off. Just enter VSL15 at checkout.

Thank you so much, Arathi. That’s very kind of you, seeing as your jewellery is already so affordable!

BBF pairing

GOOD TO KNOW: HoK ships worldwide. If you find their express shipping option a bit pricey, why not order your Valentine’s Day/Mother’s Day gifts — or future birthday gifts for your BFF or special person in your life — now? Then you can afford to wait a bit longer for your package to arrive — and save some cash at the same time.

FYI: There’s a handy currency converter on the HoK site.

If you have any questions, you can contact Arathi at contact@houseofkalart.com

 

You can also follow HoK on Instagram, Facebook and LinkedIn.

House of Kalart logo

Tweetable TAKEAWAYS:

FOLLOW YOUR HEART

WORK YOUR PASSION

BE BOLDLY YOU

UPSKILL YOURSELF

BUILD RELATIONSHIPS

MAKE A DIFFERENCE

ALWAYS BELIEVE IN YOURSELF

GET YOUR IDEAS AND PRODUCTS VALIDATED

ASK FOR HELP. WHAT’S THE WORST THAT COULD HAPPEN?

SEE YOUR BUSINESS AS AN EXTENSION OF YOUR IDENTITY

NEVER COMPARE YOUR BEGINNING WITH THE GROWN BUSINESS OF YOUR PEERS

Just so you know…

I don’t receive any reward/commission for promoting any of the businesses on my blog. Having bought something from each company, I just can’t help but LOVE these brands and want the world to know about them.

 

If any other key points stood out for you, or you just want to let me know what you thought about this interview, feel free to comment below.

COMING UP . . .

Next week: Motherhood motivated this talented artist to quit her comfortable job and go it alone. Was it a good idea? Just one look at her Christmas collection will give you the answer.

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